21 August 2016
Minister of Communications Ms Faith Muthambi says there is urgent need to capacitate municipalities with skilled communicators to improve communications on matters of service delivery.
“It is important for all of us to understand that communications in itself is service delivery. To communicate is to deliver a critical service that empowers citizens to participate in democratic government. If our people are not sufficiently informed about how the public purse is spent, it should not come as a surprise when from time to time we get various community protests”. said Muthambi.
Minister Muthambi met with government communicators on Saturday 20th of August 2016 in Pretoria to look at how to amplify communications around issues of service delivery and government’s programme. Foremost amongst the areas South Africans need more information about are issues of job creation and fighting crime which are amongst the top five priorities of government.
Government Communication and Information System (GCIS) which reports to Minster Muthambi has a central mandate to drive coherent government messaging and to strengthen how government works in unison to deliver efficient and professional government communication.
Government is operating in a very complex environment which has both local and international permutations that require appropriate communication expertise.
“Government communicators have a responsibility to turn the citizenry into an informed nation and one of the key areas in this regard is ensuring regular engagements between government and citizens of the country”. Added Muthambi
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Issued by Ministry of Communications