Media release

Responses to Draft Position Paper on establishment of MDDA

01 March 2001

1 March 2001

Responses to the Media Diversity and Development Agency (MDDA) draft position paper were received from a wide range of organisations and individuals by the submission deadline yesterday.

The draft paper was published by the Government Communication and Information System (GCIS) on 29 November 2000, and the initial deadline for submissions was extended to 28 February 2001.

The paper proposes that the MDDA be established as a statutory, but independent, agency based on a partnership between government, civil society, the media industry and other donors.

Its prime purpose is to help redress historical imbalances in the media sector, so that the full diversity of South Africa’s voices can be heard and all citizens can be fully informed, in order to participate meaningfully in the governance and development of the country.

All submissions received will be fully considered so as to enrich both the form and content of the final position paper, and any ensuing legislation.

Submissions have been received from the following organisations and individuals:

  • Association of Advertising Agencies (AAA)
  • Association of Marketers (Assom)
  • Caxton Publishers and Printers Limited
  • Development Bank of Southern Africa (DBSA)
  • Freedom of Commercial Speech Trust
  • Freedom of Expression Institute/National Community Radio Forum
  • Independent Communications Authority of South Africa (ICASA)
  • Johnnic
  • Marketing Industry Trust (MIT)
  • Media Monitoring Project (MMP)
  • Media 24 Limited (subsidiary of Naspers)
  • M-Net
  • National Association of Broadcasters (NAB)
  • National Electronic Media Institute of South Africa (NEMISA)
  • Open Window Network
  • Primedia Broadcasting
  • Print Media SA (PMSA)
  • SA National Editor’s Forum (SANEF)
  • Thornton & Morris Attorneys
  • Independent Media Development Trust (IMDT)

Comments submitted in personal capacities:

  • Mr GF Joubert
  • Mr Moeletsi Mbeki (Endemol Productions SA (Pty) Limited)
  • Mr Sean Jacobs (IDASA)

Dr Devan Pillay
Tel: 012 314 2123
Cell: 083 453 5544

Issued by: Government Communications (GCIS)


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