Government has launched a website sa2010.gov.za, to provide information on government preparations for the 2010 FIFA World Cup. It also provides information about the country and the continent in the context of the first African World Cup.
This is one of government’s initiatives to take advantage of the 2010 FIFA World Cup communication opportunity for the benefit of the country and continent.
The site is complementary to the website of FIFA and the Local Organising Committee, and was conceived in consultation with FIFA.
A strong element of the site will be the provision of comprehensive information on government 2010-related programmes, including those related to economic opportunities.
The site will also provide information about South Africa as millions of people focus on our country in the run-up to the tournament. South Africa has committed to being Africa’s stage, and to making the world cup part of a 21st century of African growth and development. Therefore an element of the site will be information about the continent, within the context of the African World Cup.
The site provides an entry point to other sources of information about the country, such as the South African Tourism and International Marketing Council gateway, and provincial and host-city websites.
Africa’s time has come – South Africa is ready!
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Issued by: Government Communications (GCIS)