Provincial/Local Ubungcweti Award 2004
Winner: Cornelius Monama
Chief Director: Communication
North West Provincial Government
Background
The Office of the Premier produces a monthly newspaper, The Mirror , on behalf of the North West Provincial Government. Cornelius is the Editor-in Chief and is personally accountable for the editorial content. Written both in English and Setswana, The Mirror has been able to infuse the notion of development communication into the stories which results in communities receiving information that empowers them to seize the opportunities brought by the new democracy. It reflects government's call that ordinary people must become their own liberators to take initiative to bring a better life to themselves and their fellow citizens and it challenges the portrayal of citizens as passive recipients of government services.
Finalist: Communications Support Directorate
Department of Transport (KwaZulu-Natal)
Background
The Communications Support Directorate is responsible for the production of the department's internal newsletter, Ezethu News and external newsletter, Igalelo , as well as for the content of the internet site. Both the newsletters and the website have received several accolades and commendations from various stakeholders and the website was voted as the most interactive and informative in terms of road safety information in December 2003 on SAFM. The team's contributions has enabled various programmes of the Department, such as Asiphephe, Zero Tolerance, Zibambele and many others to be better known throughout the country and their innovative communication strategies has resulted in an improvement of the public image of the MEC and the Department.
Finalist: Kenneth Ngubegusha
Madibeng Local Municipality (North West)
Background
Kenneth joined the Madibeng Local Municipality in the North West in January this year as a Communications Coordinator, which entails building a good image of the local government and informing communities about programmes on services delivery. This is done through Madibeng News. The newsletter serves as a vehicle whereby communities can voice their concerns and frustrations in the letters page and is a vehicle with which the Executive Mayor and Municipal Manager can communicate with the public. As editor, Kenneth ensures that communities are informed about workshops on small business development and other self-employment projects.
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