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Government Communicator of the Year 2003


Chief Directorate: Communication
Department of Labour

(Photo not available)

Background

During the period under review, the Chief Directorate successfully implemented integrated marketing communication campaigns, coordinated numerous stakeholder events to foster mutual understanding between the Department and various stakeholders, as well as managing the communication environment.

The most prominent campaigns embarked on to ensure the successful implementation of legislation included the Unemployment Insurance Fund's campaign on the registration of domestic workers; blitz inspections of companies especially sweat-shops; the Growth and Development Summit; promotion of the National Skills Development Strategy including coordination of the SETAs , as well as Learnership Programmes; increased awareness on the minimum wages for domestic and farm workers; and making workers aware of their rights to compensation for injuries at the workplace via the Sizakala campaign.

The Chief Directorate has a staff of 19, under the leadership of the Senior Executive Manager: Communication: Dr Snuki Zikalala

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