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Government communication framework

History


The road to the Government Communications and Information System GCIS

Launch of GCIS

The birth of GCIS can be traced to the day when Dr Essop Pahad, then Deputy Minister in the Office of the Deputy President, took the floor in Parliament for the Communication Budget Vote and formally declared the books of GCIS open.

The GCIS' official launch on 18 May 1998, during the Budget Vote of its predecessor, the South African Communication Service (SACS), heralded the culmination of a process initiated in 1995 by the then Deputy President, Thabo Mbeki, when he appointed a task team (Comtask) to investigate government communication.

Comtask investigation

The consultations by the Comtask Team involved a large number of institutions of civil society as well as individuals from academia, media and the advertising world. After a lengthy investigation, Comtask's final report was submitted to Mr Mbeki in December 1996. An Implementation Committee (IC) was set up, one of its task being to oversee the transformation of the SACS into a government communication and information system. In a Cabinet memorandum adopted on 8 October 1997, the IC proposed the development of a professional and effective corps of government communicators who would professionalise and streamline government communication. This would be done through:

  • the establishment of the GCIS Secretariat to plan and co-ordinate government communication and information in close collaboration with the Cabinet and Presidency.
  • the transformation of the existing SACS to fulfil the requirements of the new constitutional framework.
  • the restructuring of the existing communication arrangements in Ministries and departments. Ministries would now take direct responsibility for the communication function in their respective departments.

GCIS mandate

This broad-based approach has helped strengthen the GCIS mandate to communicate on behalf of government. This mandate is primarily drawn from Section 16 (outside link) of the Bill of Rights (outside link), as contained in the Constitution (outside link), and which guarantees citizens freedom of speech. The consequence of this is their right not only to receive information about government, but also to communicate their views and activities. At the first Government Communicators' Consultative Conference, held in May 1998, Dr Pahad, explained it as follows:

'Our task, hand in hand with partners in the communication
industry including the media, is to ensure that this right is indeed
realised in practical life. It is to see to it that all South Africans
receive comment and information that enable them to make
rational choices about their lives. It is to see to it that they
themselves can pass on information and views about their
activities as they change their lives for the better. They have
got the right to now and to be heard'

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